If you have come here looking for an answer to the question “Why do we have policies in place on Ad Exchange?”, then you have come to the right place. In this post, I have answered your question correctly. So, without further delay, let’s jump into it.
Why do we have policies in place on Ad Exchange?
Options
- To ensure your ads are served on the right publisher site or app
- To maintain a healthy ecosystem where you, the buyer, are protected, publishers can offer inventory safely, and end users are served clean ads
- Because other exchanges have policies and we need to keep up
- Because disapproving your ads is fun
The Correct Answer Is:
- To maintain a healthy ecosystem where you, the buyer, are protected, publishers can offer inventory safely, and end users are served clean ads
Warming Up
After reading this post, I hope you got the correct answer to your question “Why do we have policies in place on Ad Exchange?”. I also hope that you have passed the DoubleClick Ad Exchange Basics Assessment Exam easily. Best of luck.