You must have arrived here looking for an answer to the query “The marketing team for your company’s website expresses concern about why it’s not meeting its revenue goals. The effectiveness of the landing page is under question. You’re tasked with analyzing the percentage of people who go to the landing page and do nothing. What’s the name of the metric that you should look for?”. If that’s the case, congratulations! You’ve arrived at the correct location. The answer to your query is provided below.
The marketing team for your company’s website expresses concern about why it’s not meeting its revenue goals. The effectiveness of the landing page is under question. You’re tasked with analyzing the percentage of people who go to the landing page and do nothing. What’s the name of the metric that you should look for?
Options
- Pages per session
- Scroll depth
- Bounce rate
- New subscribers
The Correct Answer Is:
- Bounce rate
Warming Up
So that was the answer to your query “The marketing team for your company’s website expresses concern about why it’s not meeting its revenue goals. The effectiveness of the landing page is under question. You’re tasked with analyzing the percentage of people who go to the landing page and do nothing. What’s the name of the metric that you should look for?”, which was asked on the Google Mobile Experience Certification Exam. I hope that it helped you in obtaining the certificate. Best of luck!