True or false? Every customer has to have a fantastic experience in order for your company’s flywheel to accelerate.
True or false? Attracting is the role of marketing. Engaging is the role of sales. Delighting is the role of services.
True or false? Most buyers start researching potential solutions before they meet with a salesperson.
True or false? When you standardize, you’re creating a single standard answer that has no variations.
If a salesperson is speaking with a specific person and discovers that the person doesn’t exactly match their assigned persona, what should the salesperson do?
Fill in the blanks: You ________ have to provide the _________ right response, before delivering the __________ correct information.
Which of the following is NOT something you would take into account when contextualizing information?
True or false? There should be one person who is tasked with creating and maintaining your buyer personas.
True or false? If one horizon begins to underperform, you should reallocate resources to those initiatives until they start performing well.
True or false? Objectives typically have a designated time period, while key results can be long lived.
