Advertising agencies are free to utilize Twitch logos and trademarks without prior Twitch consent in their creative campaigns, provided that the content only runs on the Twitch platform
Twitch’s Ad Acceptance Policy only refers to advertising sold by Twitch Advertising and doesn’t cover any relationships that content creators and streamers may have with their sponsors.
When advertising to a key audience, it’s important to discover WHO is in the audience and WHERE they generally live.
The Homepage Headliner display unit surrounds Twitch’s most premium inventory and can scale seamlessly with varied screen resolution and display sizes without the risk of branding being compromised.
Once a content creator reaches the Affiliate level, they have access to extras such as a subscription button for their fans and the ability to create a custom emote.
Twitch’s Ad Acceptance policy will remain separate from the Amazon Ad Acceptance policy, while considering and aligning closely.
Twitch’s Brand Partnership Studios is available to all clients, but they’re accompanied by a high spend threshold and require more production time to go live.
In order to stream on Twitch, you will need to purchase a studio style microphone, a broadcast webcam along with a high speed internet router to get started.
Being descriptive and accurate with your Stream Info in the Stream Manager can help viewers find you and your content more quickly.
The Medium Rectangle display unit keeps viewers engaged as they scroll and explore content on which pages?
Twitch Premium Video packages are always above the fold and highly visible display units, but viewers can skip the content after three (3) seconds if the advertising is not relevant to them.
The Twitch Insights & Measurement team found what percentage of young adults report that video ads and sponsored video help them to learn more about brands, products and services they may be interested in buying?
Homepage Carousel, Branded Extensions and Influencer Streams are considered to be a part of what advertising solutions group at Twitch?
Twitch can create revenue opportunities for brands by connecting them with influencers through custom programs.
The Super Leaderboard display unit does not expand outside of specified parameters and does not support video.
As you select advertising strategies, they must coincide with Twitch’s Ad Acceptance policy while still aligning with Twitch audiences, ad product offerings, and technical affordances.
Which of the following organizations is one of Twitch’s trusted third party resources to obtain industry standard video metrics?
How many hours do 11% of mobile gamers, 37% of console gamers, and 59% of PC gamers play in an average month?
Twitch can be accessed on any browser from Twitch.tv or through apps for desktop computers, mobile phones with iOs/Android capability, gaming consoles like PlayStation or Xbox and CTV devices like AppleTV and Chromecast.
Even though there are millions of content creators and streamers on Twitch, ads are only shown on what channels?
Other live streaming competitors are not allowed to advertise on Twitch (ex: YouTube Live, Facebook Live, Discord, etc.)
First Impression Takeovers and Premium Video are examples of what category of Twitch Advertising Products?
Twitch got its start in 2005 as the place for livecasting or streaming your life 24/7 via the web under which of the following names:
