Aquloo needs to add more products to their catalog in Seller Central. Which component in the navigation bar will they access?
True or false? The product detail page should NOT include “what’s in the box” shots as it may lead to confusion for shoppers.
Canent Global is interested in selling products on Amazon. What is the first thing they should confirm?
Noelle is an advertiser at a hair care brand, and is looking to drive more sales of her brand’s shampoo line. She wants to better understand the cadence for replenishment of her shampoo so that she can better create advertising to reengage shoppers when they may be looking to buy again. What should Noelle look at in ARA Premium?
True or false? Advertising agency employees can create Seller Central accounts on behalf of their clients.
Eduardo is an advertiser at a major consumer packaged goods company. He is looking to run a cross-promotional campaign to promote products that are frequently purchased together. Which part of ARA Premium would be most useful for him to review to best understand these trends for his brand?
Eduardo is an advertiser at a major consumer packaged goods company. He is looking to run a cross-promotional campaign to promote products that are frequently purchased together. Which part of Amazon Brand Analytics would be most useful for him to review to best understand these trends for his brand?
Electronick is a wholesaler that works directly with an Amazon representative. EverRight owns their brand and inventory. What is EverRight’s role in this scenario?
Moriah is a Seller Central user utilizing Amazon’s fulfillment centers to pack and ship their products to customers. Which best describes Moriah?
Alecia is selling her products on Amazon, using her own resources to fulfill orders. Which of the following best describes Alecia?
How could a Seller Central user benefit from the information found under the Performance section of the navigation bar?
Maria works at an advertising agency that represents a Vendor Central user. Which tool can she access to view the client’s inventory data and catalog quality?
Which of the following allows vendors to run sponsored ads that appear on Amazon product detail pages and within shopping results?
True or false? Vendors will use Fulfillment by Amazon (FBA) or Merchant Fulfilled Network (MFN) to ship products to customers.
Raphael is an advertiser at a regional apparel retailer. A strategic initiative is to expand their brick-and-mortar presence to new locations next year. Which part of ARA Premium would be most useful for him to review?
Raphael is an advertiser at a regional apparel retailer. A strategic initiative is to expand their brick-and-mortar presence to new locations next year. Which part of Amazon Brand Analytics would be most useful for him to review?
EpiCamera has 5 compatible, related products that they’d like to group together for customer convenience. Which of the following describes this?
What is Amazon’s version of a SKU (stock keeping unit) that is used to identify unique products on Amazon?
True or false? Once a vendor sells their products to Amazon, they no longer need to access Vendor Central.
Chantell, a seller on Amazon, wants her products to be visible when shoppers select the Prime filter during their search process. Which shipping option should she use?
Bianka sees that her client has not been selected to present the Featured Offer (“Buy Box”) on their product. What suggestion(s) should she give to her client? (Select 2)
Where in Vendor Central can a user find recommendations to improve their business and increase sales?
Maria needs access to her client’s Seller Central account in order to manage their sponsored ads campaigns. For which section will she need permissions?
Meg is an advertiser at a consumer electronics company. She has run advertising campaigns on Amazon in the past, and after mixed results, wants to reconsider her approach. What should she first do before crafting an advertising strategy?
Kendrick prefers to manage storage, logistics, and shipping for products he sells on Amazon. Which shipping method is he using?
Fabian is checking his client’s product detail page for retail readiness. Which of the following issues should he flag as needing improvement to be considered retail ready?
John is proposing an advertising campaign that leverages multiple Amazon retail programs. Which of the following are programs he may choose to include?
Nina is setting up an advertising campaign for her vendor client. What access and permission will she need to manage their product detail pages?
Which metric highlights how frequently an advertiser’s products show up in organic widgets such as recommendations or “frequently bought together with”?
Darnell wants to ensure his client, a Vendor Central user, is presenting the Featured Offer (“Buy Box”) for a particular product. What suggestion(s) should he provide?
Jeremy needs to confirm whether his client, a seller named Comps Now, is presenting the Featured Offer for a specific product. Where should Jeremy look?
