A YouTube advertiser is looking to drive direct response objectives. Reyna, a YouTube Googler, explains that YouTube for action combines formats powered by Smart Bidding with intent-rich audiences and measurement capabilities that can help turn engagement on YouTube into the actions that matter most. What actions does YouTube drive for advertisers?

Digital Marketing, Google Ads Video Advertising Certification Exam Answers

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A YouTube advertiser is looking to drive direct response objectives. Reyna, a YouTube Googler, explains that YouTube for action combines formats powered by Smart Bidding with intent-rich audiences and measurement capabilities that can help turn engagement on YouTube into the actions that matter most. What actions does YouTube drive for advertisers?

Options

  • YouTube drives action based on bounce rates, return visits, scanned items, and cookie delivery.
  • YouTube drives actions focused on upselling, reselling, barter dealing, and price-matching sales.
  • YouTube drives actions focused on apps, website activity, lead generation, and offline store visits.
  • YouTube drives action based on the time of visit, page views, downloads, and IP address lookups.

The Correct Answer Is:

  • YouTube drives actions focused on apps, website activity, lead generation, and offline store visits.

Warming Up

The question above “A YouTube advertiser is looking to drive direct response objectives. Reyna, a YouTube Googler, explains that YouTube for action combines formats powered by Smart Bidding with intent-rich audiences and measurement capabilities that can help turn engagement on YouTube into the actions that matter most. What actions does YouTube drive for advertisers?” was asked in Google Ads Video Advertising Certification Exam. I hope you found the answer to your question and are able to pass the exam. Good luck!